Privacy Policy

Last updated: 2nd September 2026

Self-Worth Central respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what personal information we may collect when you visit selfworthcentral.com (the “Website”), purchase a product, book or receive coaching services, subscribe to communications, contact us, or otherwise interact with Self-Worth Central.

It also explains why we collect information, how we use and protect it, when it may be shared, and the rights you may have over your personal information.

Self-Worth Central is based in the United Kingdom but may serve visitors and clients in other countries. Where applicable, we aim to handle personal information in accordance with relevant privacy and data protection laws, including the UK General Data Protection Regulation (“UK GDPR”), the Data Protection Act 2018 and other applicable privacy legislation.

Different rights may apply depending on where you live.

1. Who We Are

For applicable data protection law, the data controller responsible for your personal information is:

Self-Worth Central
Operated by: Joanne Eden / Self-Worth Central
United Kingdom
Website: selfworthcentral.com
Email: info@selfworthcentral.com

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us using the email address above.

2. Information We May Collect

Information You Provide Directly

You may provide personal information when you:

  • contact us through the Website or by email;
  • subscribe to an email newsletter or mailing list;
  • download a free resource;
  • purchase a digital product;
  • book a coaching session;
  • complete a coaching questionnaire or intake form;
  • attend or participate in coaching sessions;
  • request information or customer support;
  • leave a comment, review or testimonial;
  • respond to a survey or questionnaire; or
  • otherwise communicate with Self-Worth Central.

This information may include:

  • your name;
  • email address;
  • country or time zone;
  • billing or transaction information;
  • appointment information;
  • communications you send to us;
  • information you voluntarily provide on forms;
  • information relevant to coaching services; and
  • any other information you choose to provide.

Coaching Information

If you purchase coaching services, you may choose to provide information about your relationships, experiences, goals, emotions or circumstances.

Please only provide information that is reasonably necessary for the coaching service.

Some information you voluntarily disclose could, depending on its nature, be considered sensitive or “special category” personal data under applicable law—for example, information concerning physical or mental health.

Where applicable law requires additional consent or another legal basis to process such information, Self-Worth Central will rely on an appropriate lawful basis before doing so.

Self-Worth Central does not require you to disclose medical diagnoses or other sensitive personal information unless it is genuinely relevant and appropriate to the service being provided.

Payment Information

If you purchase a product or service, payments may be processed by a third-party payment provider such as Stripe or PayPal. Self-Worth Central does not normally receive or store your complete credit or debit card details. Payment providers process this information in accordance with their own privacy policies and security procedures.

We may receive limited transaction information such as your name, email address, transaction amount, payment status, and transaction identifier.

Information Collected Automatically

When you use the Website, certain technical information may be collected automatically.

This may include:

  • IP address;
  • browser type and version;
  • device type;
  • operating system;
  • approximate geographic location;
  • referring website;
  • pages viewed;
  • links clicked;
  • date and time of visits;
  • time spent on pages; and
  • other information about how you interact with the Website.

This information may be collected through server logs, cookies and similar technologies.

Please see our Cookie Policy for further information.

3. How We Use Your Information

We may use personal information to:

  • operate and maintain the Website;
  • provide coaching services;
  • process bookings and appointments;
  • fulfil purchases and deliver digital products;
  • process and maintain transaction records;
  • communicate with you about bookings, purchases or enquiries;
  • provide customer support;
  • respond to messages;
  • send newsletters or marketing communications where permitted;
  • deliver resources you have requested;
  • improve the Website, products and services;
  • understand how visitors use the Website;
  • maintain Website security and prevent fraud or misuse;
  • establish, exercise or defend legal claims;
  • comply with legal, accounting and regulatory obligations; and
  • protect the rights, property and safety of Self-Worth Central, its users and others.

We will not use your personal information for purposes that are incompatible with the reason it was collected unless permitted or required by law.

4. Our Lawful Bases for Processing

Where the UK GDPR, EU GDPR or similar legislation requires us to identify a lawful basis for processing personal information, we may rely on one or more of the following:

Contract

We may process information when it is necessary to perform a contract with you or take steps at your request before entering into a contract.

For example, this may apply when you:

  • purchase a digital product;
  • book a coaching session; or
  • purchase a coaching package.

Consent

We may rely on your consent where you have actively agreed to a particular use of your information.

This may include certain:

  • email marketing;
  • optional cookies;
  • testimonials; or
  • processing of sensitive personal information where explicit consent is required.

Where processing is based on consent, you may withdraw your consent at any time. Withdrawing consent does not affect processing that was lawful before the withdrawal.

Legitimate Interests

We may process personal information where it is necessary for our legitimate business interests and those interests are not overridden by your privacy rights.

These interests may include:

  • operating and improving Self-Worth Central;
  • responding to enquiries;
  • providing customer service;
  • understanding Website usage;
  • maintaining Website and account security;
  • preventing fraud or misuse; and
  • protecting or enforcing our legal rights.

Legal Obligation

We may process or retain information where necessary to comply with legal, tax, accounting, regulatory, or other obligations.

5. Email Marketing

If you subscribe to our mailing list or otherwise consent to receive marketing communications, we may send you emails about:

  • new articles;
  • resources;
  • products;
  • coaching services;
  • offers; and
  • other Self-Worth Central updates.

You may unsubscribe at any time using the unsubscribe link contained in marketing emails or by contacting us.

Unsubscribing from marketing communications does not necessarily prevent us from sending essential service messages relating to a purchase, booking, payment or other transaction.

Our mailing list is currently managed using ConvertKit.

6. Cookies and Similar Technologies

The Website may use cookies and similar technologies to:

  • make the Website function correctly;
  • remember preferences;
  • maintain security;
  • understand Website traffic and usage;
  • measure Website performance; and
  • where applicable, support marketing or advertising.

Where required by law, non-essential cookies will not be placed on your device without your consent.

You will be able to accept, reject or manage applicable non-essential cookies through the Website's cookie consent mechanism.

Further information is available in our Cookie Policy.

7. Analytics

We may use analytics services to understand how visitors interact with the Website.

These services may collect information such as your device type, browser, approximate location, pages visited, referring website, and interactions with the Website.

Self-Worth Central currently uses Google Analytics.

Where analytics cookies require consent under applicable law, they will only be activated after the required consent has been obtained.

8. Booking and Scheduling Services

If you book coaching or another service through the Website, your personal information may be processed through 'Simply Schedule Appointments'.

Information processed may include your name, email address, appointment time, time zone, and any information you voluntarily submit during the booking process.

The booking provider may process information according to its own privacy policy.

9. Third-Party Service Providers

Self-Worth Central may use trusted third parties to help operate the Website and provide products and services.

These may include providers of:

  • Website hosting;
  • Website security;
  • email delivery and marketing;
  • analytics;
  • payment processing;
  • appointment scheduling;
  • video conferencing;
  • cloud storage;
  • bookkeeping or accounting;
  • customer support;
  • forms;
  • digital product delivery; and
  • other technical or professional services.

We only provide these organisations with information reasonably necessary for the services they perform.

Where required by applicable data protection law, appropriate contractual and data protection arrangements will be used.

Current key service providers may include:

  • Website hosting: Stablehost
  • Payment processing: Stripe
  • Email marketing: ConvertKit
  • Appointment scheduling: Simply Schedule Appointments
  • Video calls/coaching: Google Meet

This list may change as the services used by Self-Worth Central change.

10. International Transfers

Self-Worth Central is based in the United Kingdom, but some third-party service providers may process information in other countries.

This means personal information may sometimes be transferred outside the United Kingdom or the country in which you live.

Where data protection law requires safeguards for international transfers, we will seek to use an appropriate transfer mechanism. Depending on the circumstances, this may include:

  • transfers to countries recognised as providing an adequate level of data protection;
  • approved contractual safeguards;
  • standard contractual clauses;
  • the UK International Data Transfer Agreement or UK Addendum, where applicable; or
  • another transfer mechanism permitted by applicable law.

You may contact us for more information about safeguards relevant to your personal information.

11. How Long We Keep Personal Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, tax, accounting and regulatory requirements.

Retention periods may vary depending on the type of information.

For example:

  • enquiry correspondence may be retained for a reasonable period after the enquiry is resolved;
  • mailing-list information may be retained until you unsubscribe or request deletion, subject to limited suppression records needed to honour your request;
  • booking and transaction records may be retained for the period required for accounting, tax and legal purposes;
  • coaching-related information will be retained only for as long as reasonably necessary for providing the service, maintaining appropriate records and meeting legal obligations; and
  • technical or analytics information may be retained according to the settings and retention periods of the applicable service provider.

When personal information is no longer required, we will take reasonable steps to delete, anonymise or securely dispose of it.

12. How We Protect Your Information

We use reasonable technical and organisational measures designed to protect personal information against:

  • unauthorised access;
  • accidental loss;
  • misuse;
  • alteration;
  • disclosure; and
  • destruction.

However, no website, electronic communication or method of electronic storage can be guaranteed to be completely secure.

You are responsible for taking reasonable precautions when communicating information online.

13. Sharing Your Personal Information

Self-Worth Central does not disclose personal information to third parties except where reasonably necessary to operate the business, provide services, comply with the law or protect legitimate interests.

We may disclose information:

  • to service providers acting on our behalf;
  • to professional advisers such as accountants, lawyers or insurers where necessary;
  • where required by law, regulation, court order or other lawful authority;
  • where reasonably necessary to prevent fraud, misuse or security threats;
  • in connection with the establishment, exercise or defence of legal claims; or
  • as part of a sale, restructuring, merger or transfer of all or part of the business, subject to appropriate protections.

We do not knowingly disclose confidential coaching communications for marketing purposes without permission.

14. Sale and Sharing of Personal Information

Self-Worth Central does not sell personal information in exchange for money.

Certain privacy laws use broader definitions of “sale” or “sharing” that may include some forms of targeted or cross-context behavioural advertising involving third-party tracking technologies.

If Self-Worth Central engages in activities legally classified as the sale or sharing of personal information, appropriate disclosures and opt-out mechanisms will be provided where required.

15. Your Privacy Rights

Depending on where you live and the laws that apply, you may have some or all of the following rights.

You may have the right to:

  • ask whether we process your personal information;
  • request access to personal information we hold about you;
  • request correction of inaccurate or incomplete information;
  • request deletion of your information;
  • request restriction of certain processing;
  • object to certain processing;
  • withdraw consent where processing relies upon consent;
  • request portability of certain information;
  • opt out of direct marketing;
  • object to certain profiling or automated decision-making;
  • opt out of certain sales, sharing or targeted advertising where applicable; and
  • lodge a complaint with a relevant privacy or data protection regulator.

These rights are not absolute and may be subject to exemptions or limitations under applicable law.

We may need to verify your identity before fulfilling certain privacy requests.

We will not unlawfully discriminate against you for exercising privacy rights available to you.

To make a privacy request, email: info@selfworthcentral.com

Please include enough information for us to understand and respond to your request.

16. Your Right to Object

Where we rely on legitimate interests to process your personal information, you may have the right to object to that processing.

You also have the right to object at any time to the use of your personal information for direct marketing purposes.

To exercise this right, contact info@selfworthcentral.com or use the unsubscribe link in any marketing email.

17. UK Privacy Rights and Complaints

If UK data protection law applies to you, you may have rights under the UK GDPR and Data Protection Act 2018, including rights of access, rectification, erasure, restriction, objection and data portability where applicable.

We would appreciate the opportunity to address any concerns about how we handle your information.

You also have the right to complain to the UK supervisory authority:

Information Commissioner's Office (ICO)
Website: ico.org.uk

You may also have the right to complain to a data protection authority in the country or region where you live or work.

18. European Economic Area

If the EU GDPR applies to the processing of your information, you may have data protection rights including access, rectification, erasure, restriction, portability, withdrawal of consent and objection to certain processing.

You may also have the right to lodge a complaint with the competent supervisory authority in your country.

Nothing in this Privacy Policy is intended to restrict rights that cannot legally be waived or limited.

19. United States Privacy Rights

Residents of certain US states may have additional privacy rights under state law.

Depending on the law that applies and whether Self-Worth Central falls within its scope, these may include rights to:

  • know or access personal information;
  • correct personal information;
  • delete personal information;
  • obtain a portable copy of personal information;
  • opt out of certain targeted advertising;
  • opt out of the sale or sharing of personal information;
  • restrict certain uses of sensitive personal information; and
  • appeal certain decisions relating to privacy requests.

Where such rights apply to Self-Worth Central, we will honour them as required by law.

The existence of this section does not mean that every US state privacy law necessarily applies to Self-Worth Central.

20. Visitors From Other Countries

Privacy laws differ between countries.

If privacy legislation in your jurisdiction provides rights that apply to our processing of your personal information, Self-Worth Central will seek to respect those rights where legally required.

Nothing in this Privacy Policy is intended to remove or limit statutory privacy rights that apply to you.

You may contact us at info@selfworthcentral.com if you wish to exercise a privacy right applicable in your jurisdiction.

21. Children’s Privacy

Self-Worth Central's Website, products and coaching services are intended for adults and are not directed towards children.

We do not knowingly collect personal information directly from children in circumstances where parental or guardian consent is legally required.

If you believe that a child has provided personal information to Self-Worth Central without appropriate permission, please contact us so that we can review the situation and, where appropriate, delete the information.

22. Third-Party Websites and Embedded Content

The Website may contain links to external websites or embedded content from third parties.

Third-party websites and services operate independently from Self-Worth Central and may collect or process personal information according to their own privacy policies.

Self-Worth Central is not responsible for the privacy practices of third-party websites.

We encourage you to review the privacy information of any external service before providing personal information.

23. Social Media

 If you interact with Self-Worth Central through a social media platform, that platform may process information about your interaction according to its own privacy policy. Information you choose to make publicly available through social media may also be visible to other users. Please avoid posting confidential or sensitive information publicly.

24. Testimonials

Self-Worth Central will not publish a testimonial that identifies you without appropriate permission.

Where you consent to the publication of a testimonial, we will use it in accordance with the permission provided.

You may contact us if you have questions about how a testimonial is being used.

25. Automated Decision-Making

Self-Worth Central does not currently use solely automated decision-making that produces legal or similarly significant effects on individuals.

If this changes, this Privacy Policy will be updated, and any additional disclosures required by law will be provided.

26. Do Not Send Confidential Information Through Public Comments

Articles or other areas of the Website may allow public interaction now or in the future.

Please do not disclose sensitive, confidential or personally identifying information in publicly visible comments.

Information posted publicly may be viewed, copied or shared by other people.

27. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • changes to our services;
  • changes to the technology or providers we use;
  • changes to our data-processing practices; or
  • changes in applicable laws and regulations.

The latest version will be published on this page with the date of the most recent update.

Where required by law, we will provide additional notice of material changes.

We encourage you to review this Privacy Policy periodically.

28. Contact Us

If you have questions, concerns or requests relating to this Privacy Policy or your personal information, please contact:

Self-Worth Central
Joanne Eden 
United Kingdom
Email: info@selfworthcentral.com
Website: selfworthcentral.com